Carl Moon: My Buys Move Retail Traders; I’ll Avoid Tiny Tokens

Carl Runefelt, the Swedish creator known online as Carl Moon, acknowledged in a recent interview that his announcements about buying cryptocurrencies prompt retail investors to act. He and fellow creator David Wulschner discussed creator responsibility while reflecting on the 2021–2022 market cycle.

Runefelt noted that altcoins he covered rose sharply during the bull market and later collapsed, leaving some positions down 80, 90 or even 95 percent. He acknowledged his influence directly: “I also know that if I say I buy something, I know people will buy it. Like I’m not stupid.”

He added that he never knowingly promoted a scam and committed to no longer promote very small tokens, the speculative projects that featured heavily in creator-driven coverage during prior cycles.

Wulschner described a different path to similar caution. He recounted that his first 50 to 60 videos focused on price predictions for small projects and that he changed course after observing his audience invest heavily following those videos. He captured that experience in one line: “If I make a video about a small project… people are just investing in that like hell.”

Following that shift, Wulschner began publishing his wallet addresses to increase transparency and moved his content away from price forecasts toward education and risk awareness.

Both creators stressed the importance of audience trust. Runefelt questioned his own authority when he started his channel: “Did I know more than anyone else when I started my channel? Definitely not.”

Market conditions framed the conversation. With many altcoins trading well below their highs, retail portfolios tied to smaller projects have recorded steep losses, making the effects of creator-driven promotion more visible.

Neither Runefelt nor Wulschner claimed to have solved the problem. Both noted they have adjusted what they cover and how they present information, emphasizing transparency and avoiding ultra-speculative tokens, and both indicated they may make further changes as market conditions and audience behavior evolve.